60 GAMES. 66 DAYS.

How do you get fans excited for a truncated baseball season in the middle of a global pandemic?​

In July 2020, we were challenged to concept a hype video for a completely unprecedented season. We leaned into the oddity of the situation — that the best thing to do in an unorthodox year is to enjoy the chaos.

This video was nominated for an IDEA Conference Award in 2020.